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One of my goals with swag — bookmarks, temporary tattoos, buttons, bookplates, etc. — has been to create designs that people will think is nifty, regardless of whether they know or care about the book being promoted.
My earliest bookmarks didn’t do this so well. They simply showed the cover, a (hopefully) clever quip, and purchase information for the book. I think they looked okay, but they were a little bland.
Below the cut is my first stab at a Libriomancer bookmark. The back side simply shows my backlist (and based on earlier bookmarks, those covers should show up better when printed than they do on the screen).
I’m pretty pleased with the front, though. I may change the quote a bit, but I like the layout, and I think the image works. I’ve also eliminated things like ISBN and price … I think in most cases, the author’s name and title should be more than adequate for anyone who’s interested to find the book.
What do you think?
Mirrored from Jim C. Hines.
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My suggestions? Drop the underline on the back, and see if it's possible to shift the Title/author/date block up a smidge on the front. Where it is now makes it less obvious that the sword is coming OUT OF A BOOK - which is definitely a cool thing, and big 'hook' concept to snag interest with. For me anyway that's getting a bit lost at the moment.
Any chance you'll have them by Windy? Or is that pushing? (obviously, hoping you'll be at Windy)
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Re: Windycon, I don't know ... I'm a little doubtful I'll have time to finalize the design and get the order in early enough for the bookmarks to arrive, but we'll see. (And yes, I'll be at Windycon :-)